Promoting Membership at Your Meeting
Each club has its own way of managing
things, but here are a few ideas that clubs have found
successful for encouraging potential
members
to become members.
- Have at least two tables set up.
One table is the sign-in table. Have both a guest
and a membership sign-in list. The other table displays
hand-outs. Hand-outs can come from any club member.
An extra copy of a commercial catalog, an extra star
chart printed by some computer program, extra copies
of meteor watching forms, whatever. (You do not need
one for every member. A good way to meet people is
to ask them to send the copy on to you when they are
finished with it.)
- Appoint a rotating "Welcoming Committee"
for guests to make sure guests sign in. The committee
members should also ask how they heard about the club,
if they are experienced or inexperienced, and generally
make them feel welcome. The committee members should
be sure each guest has a Guest Name Tag.
- Appoint a rotating "New Member Committee."
Members of this committee try to initiate conversation
with new members who don't know many people yet. A
New Member Name Tag is helpful. All club members should
recognize this New Member Name Tag and try to make
the new member feel at home.
- During the meeting, guests can stand
up and tell the club about themselves. Assure guests
that the most common statement is, "I don't know anything
about astronomy but I am curious" and "I don't have
a telescope."
- Introduce new members. Ask them
to refresh everyone's memories about how they happened
to come to the meeting and what they hope to get out
of the club.
- Buy or ask for donations for small
door prizes. Paid-up members who are present can put
their names in the hat for the prize. (Announcing
that paid-up members are eligible for the door prize
and then breaking for refreshments is a good way to
encourage people to join right then. Have the treasurer
stand up before the refreshments so everyone knows
who he/she is.)
- Encourage members to wear their
observing pins as conversation openers with guests.
- Announce all new members receive
a Membership Package to get them started.
New Member Package
Some ideas for New Member Packages
include:
- Names, addresses, and phone numbers of club current
members and all office holders.
- Letter of Welcome from the club president.
- Dates, places, and times of both meetings and scheduled
observing nights for the year. (Include a map showing
parking and entrances to use, if appropriate.)
- An annotated list of beginner's books, planispheres,
charts, and why they are good. A list of what to avoid
isn't a bad idea either. Include the address of the
AL Book Service (see last pages of this kit). Remember
to tell them they must include a check for the retail
price of the book less 10%, and they must state which
club they belong to.
- Club library holdings, borrowing procedures, and
phone number of club librarian.
- Schedule of speakers.
- List of awards available through the Astronomical
League. Include a brief description. (You may use
"Benefits of Astronomical League Membership" from
this publicity kit.)
- Star charts for the year or for the current season.
- Directions to the club observing site and what to
bring (i.e., red flashlight, mosquito repellent, thermos,
lawn chair, etc.).
- Names and phone numbers of club members who observe
in their own backyards and would welcome company.
- List of the current committees and special interest
groups and their chairpersons.
- Any commercial catalogs or hand-outs from any vendor.
- Copies of Astro Notes (You may xerox your copies
for new members. Astro Notes are not sold for profit
by the AL. The charges for copies are only for copying
costs and mailing.)
- Club Constitution or Bylaws.
- Any odds and ends you find about astronomy. The
packages need not be identical from month to month
or from package to package.
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Astronomical League National Headquarters
9201 Ward Parkway; Suite 100
Kansas City, MO 64114
ALOffice@earthlink.net
1-816-333-7759
www.astroleague.org